SEO Specialist

SEO Specialist JustMarkets is looking for an SEO Specialist to join our Marketing team and drive organic growth in the Japanese market. In this role, you'll be responsible for developing and implementing SEO strategies to improve our search visibility, increase qualified organic traffic, and contribute to customer acquisition. You'll work across Technical SEO, Content SEO, and Link Building, collaborating with content, product, development, and marketing teams to strengthen our presence in Japan. Responsibilities Develop and execute SEO strategies to increase organic traffic, search visibility, and qualified leads in the Japanese market Conduct technical, on-page, and off-page SEO audits, identify optimization opportunities, and coordinate the implementation of recommendations Perform keyword research, clustering, and competitor analysis, focusing on high-value commercial and informational search queries Optimize website content, landing pages, and site structure to improve search rankings and organic performance Monitor and improve technical SEO, including crawling, indexing, site speed, Core Web Vitals, structured data, and mobile optimization Analyze backlink profiles, support Link Building initiatives, and identify potential link-related risks Track SEO performance, including organic traffic, keyword rankings, CTR, conversions, and other relevant KPIs Prepare performance reports, identify growth opportunities, and provide data-driven recommendations Collaborate with content, product, design, development, and marketing teams to implement SEO improvements Stay updated on Google algorithm changes and SEO trends, adapting strategies to maintain competitiveness Ensure SEO best practices are followed across the company's multilingual websites and global platform Requirements 3+ years of hands-on SEO experience with proven results in organic growth for international projects Hands-on experience with SEO in the Japanese market, including an understanding of local search behavior and market-specific SEO requirements Strong understanding of Google search algorithms, ranking factors, and SEO best practices Strong Technical SEO skills, including technical audits, crawling, indexing, structured data, Core Web Vitals, and mobile-first optimization Experience with Content SEO, including keyword research, clustering, on-page optimization, content mapping, and semantic SEO Experience with Link Building, backlink profile analysis, outreach coordination, and toxic backlink management Proficiency with SEO tools such as Google Search Console, Google Analytics, Ahrefs, Semrush, Screaming Frog, or similar Experience working with CMS platforms (WordPress or custom solutions) and basic knowledge of HTML, CSS, and JavaScript for SEO purposes Strong analytical skills with the ability to interpret SEO data, develop actionable strategies, and prepare clear performance reports Ability to take ownership of SEO initiatives and collaborate effectively with cross-functional teams Upper-Intermediate English (B2) or higher Will be a plus Knowledge of financial and trading terminology, including Forex, CFDs, commodities, and crypto We offer Opportunity to develop and scale SEO initiatives in the Japanese market within an international FinTech company Opportunity to contribute to SEO strategy, work across Technical SEO, Content SEO, and Link Building, and influence organic growth Close collaboration with international marketing, content, product, and development teams 20 paid vacation days per year 10 paid sick leave days per year Public holidays as per the company's approved Public Holiday List Medical insurance Opportunity to work remotely Professional education budget Language learning budget Wellness budget (gym membership, sports gear, and related expenses)